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A B2B wholesale & dropshipping management portal with tiered pricing and MOQ controls
Primary Measured Result
৳48L
monthly wholesale trade volume
- Client
- Apex Global Trade
- Industry
- Wholesale & dropshipping
- Timeline
- 6 weeks
- Year
- 2025
- Core Stack
- Node.jsExpressReact
The problem
What was broken before we arrived
Wholesale suppliers spent hours answering repetitive price inquiries over phone and WhatsApp because prices vary dynamically based on buyer tier and purchase volume.
Dropshipping partners had no automated way to route end-customer orders, requiring manual Excel data entry that created dispatch delays and shipping errors.
Public ecommerce stores exposed wholesale margins to retail consumers, undermining dealer trust and manufacturer pricing agreements.
Strategy & Discovery
How we solved it
Engineered a gated, role-based B2B portal where retail buyers must be vetted and approved before viewing wholesale catalogs and tiered quantity pricing.
Built an automated Dropshipping Dispatch module enabling partners to place individual drop-ship orders with custom packaging slips and automated courier tracking numbers.
Implemented minimum order quantity (MOQ) validation rules in cart and checkout with real-time multi-warehouse stock reservation.
The Build
The system in detail
Gated Wholesale Catalog & Tiered Pricing
Authenticated trade accounts view personalized price tiers (Level 1, Level 2, Level 3 volume discounts) with instant bulk ordering carts.
Automated Dropship Fulfillment Queue
Dedicated dropship manager where partners upload orders or sync stores directly, printing white-label shipping labels in one click.
Trade Account Credit & Invoicing Ledger
Live credit balance tracking, automated PDF trade tax invoices, and bank transfer reconciliation for credit-approved distributors.
The Outcome
Measured results in production
- ৳48L+
- Monthly wholesale throughput
- −85%
- Manual price enquiry calls
- 120+
- Active wholesale dealer accounts
- 0
- Public price leaks
The verdict after rollout
Apex Trade transitioned their entire dealer network onto the portal within one month. Wholesale buyers place reorders 24/7 without waiting for a sales rep, and dropship dispatches move out the same day with zero manual data entry.
“The portal ended our daily spreadsheet nightmare. Our dealers log in, see their exact tier price, and place orders directly. It scaled our dropship operations fivefold.”
Screens & Views
Interface gallery
Architecture
Why we chose this stack
Node.js & PostgreSQL
Handles high-concurrency order batching and complex relational tier discount calculations reliably.
Redis
Caches catalog pricing tiers for thousands of SKUs to guarantee instant page loads for active buyers.
Role-Based Access Control (RBAC)
Strict data isolation ensuring retail prices are never leaked and each dealer views only their authorized rate.
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